More Fit Than Flop

The following is a post sponsored by Fitness Footwear. For our sponsored post policy, click here.

The FBGs looove our flip-flops. Sure, they aren’t always good on the feet, but this time of year, when the weather is still frigid in the northern part of the country, the thought of a pair of flip-flops sends me into squeals of spring-like delight. That’s why when we got the chance to talk about FitFlops we were thrilled. Flip-flops that are actually helpful to the ol’ bod? Hells yes.

Erin and I are both guilty of buying copious numbers of $5 flip-flops; we need to start Flip-Flops Anonymous. But those cheapies are known more for their beach-readiness than for their everyday wearability. Erin even had to take a month-long flip-flop hiatus after a flip-flop induced injury. But on top of all of the toning benefits of the FitFlop, it is actually built to support you while you’re running errands or going on walks. No injuries from wearing them around all day, every day? Music to our ears!

FitFlop sandals are totally comfy, cute (check out all these styles, including these clogs for those of you who won’t get close to spring-like weather for a few months—I lived in Minnesota, so I feel your pain), and they help tone your legs and bums more than regular flip-flops. The sandals have an over-sized heel for a funky fun look, and the midsole works your balance by slightly destabilizing your footing in the same way that a wobble board would. This then stimulates your fast-twitch muscles in the glutes, hamstrings, calves and thighs, making your legs and booty work harder when walking. Ingenious!

Check out all the cool, funky and fit styles here! Let the toes roam free!


p.s. For those of you wanting to purchase these for spring, note that US sizes are one bigger than UK, so a UK 5 is the equivalent of a US 6. Happy shopping!

FTC disclosure: We often receive products from companies to review. All thoughts and opinions are always entirely our own. Unless otherwise stated, we have received no compensation for our review and the content is purely editorial. Affiliate links may be included. If you purchase something through one of those links we may receive a small commission. Thanks for your support!


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  1. Kim says:

    They look awesome and I totally want a pair, but I don’t speak British. 😉 Do you know what US sizes/prices would be?

  2. tish says:

    Of COURSE there’s no size 10 1/2…DRAT THEM!

  3. Nicole says:

    That’s Fit states these types of shoes are bad for your feet: http://www.thatsfit.com/2009/11/13/reebok-easytone-shoes-with-a-work/

  4. Lena says:

    I love my FitFlops! They do take some getting used to though, but then they were great. I can walk around all day in my flippers without pain or excess stress on my back, etc.

  5. visit and read your blog.. greetings from Indonesia

  6. Jenn says:

    Kim — We just found this out that US sizes are one bigger than UK, so a UK 5 is the equivalent of a US 6. 🙂

  7. Alex says:

    Hi there

    As a Brit, I need to do a mini PSA – a UK 5 is actually a US size 7.5 in my experience, NOT a US size 6 – I’m a UK 5 and an American size 6 shoe is way too small for me!

    Great blog – flipflops seem a long way away here in rainy London! Keep up the wonderful work, I love reading your posts.



  8. Spice says:

    I have a pair and love them. Super comfortable and work great for the weather in sunny Cape Town 😉

  9. Mary says:

    I could never wear flip flops, but FIT FLOPS are the most comforable sandels ever. Buy them now, you won’t regret it

  10. Thanks for sharing this post. I like that flip flop. It was comfortable to wear specially on summer.