Fashion doesn’t exactly have the best rep when it comes to promoting positive body image. But, seeing that it’s Love Yo’Self Week and all — and because we love to call out peeps for doing the feel-good loving-women-of-all-sizes-and-shapes thing — we thought we’d highlight seven companies that are actually actively promoting a positive body image. Who’s doing it right? They’re doing it right!
7 Positive Body Image Apparel Companies
1. Title Nine. They’re using real women as models. Rock on.
3. Taffy. Finally! An activewear brand that’s not about covering up the curves.
6. Lola Getts. They get it. (Get it? Har har.)
And, okay, so this is lingerie and not activewear, but we love this campaign, too. Forget the Photoshop, let’s celebrate who we are, as we are! —Jenn